PROGRAMME HIGHLIGHTS
The MSc Luxury Management & Innovation a unique postgraduate programme that transforms students into expert managers in the global luxury industry.
Utilising a rich variety of modules, you will enhance your knowledge, development and application of critical thinking skills as well as practice negotiation skills, problem-solving techniques, and effective decision making.
EXCELLENT TEACHING FACULTY
Over the years, BSB has developed long-lasting contacts and partnerships with leading international and national brands. These relationships give you the unique opportunity to receive professional training from top performing companies ahead of your graduation and employment.
ACTIVE PEDAGOGY
Our outstanding professors and industry experts provide detailed training with an active pedagogy approach involving group projects, case studies and role-playing, enabling you to gain real-world experience and apply transferable skills when entering the luxury industry.
FIELD TRIPS
Thanks to the strategic location of our Dijon campus, students can easily visit top luxury centres in industries such as automotive, fashion, wine, jewellery or perfumery in France, as well as famous watchmakers and hospitality companies in Switzerland.
STRONG PARTNERSHIPS
The MSc Luxury Management & Innovation is offered in partnership with the prestigious Curtin University, recognised for being the nimber one university for Luxury Management programmes and in the top five for Marketing programmes worldwide. We are especially proud that the Head of the Marketing School at Curtin attends BSB to deliver his expert opinion, teaching complex material to our students.
CURRICULUM
The MSc Luxury Management and Innovation providesmore than 400 hours of teaching in:
• International luxury marketing
• Persuasive communication and consumer psychology
• Reinventing Luxury
• Global marketing strategy
• Detecting and implementing business opportunities
• Trade negotiation
SEMINAR COURSES – 42H
Field Trip – 21H – Discover the dynamics of the luxury environement with a retail safari.
Foundations of Luxury Management – 21H – Gain an in-depth understanding of history of luxury, cultural luxury, and traditional and emerging luxury industries.
SEMESTER 1
Core courses – 160H
• Disruptive strategic management
• Consumer behaviour and psychology of luxury
• Digital project consulting
• Global marketing strategy
• International luxury marketing
• Online and remote negotiation
SEMESTER 2
Concentration courses – 212H
• Detecting and implementing business opportunities
• Business cases
• Reinventing luxury
• International business project
• Luxury entrepreneurship
• Closing field-trip
Specific track courses
• Fashion forecasting
• Sustainable development
• Emerging markets
• Gastronomy and hospitality
REQUIREMENTS
Academic requirements
French Master 1 or international Bachelor or 240 ECTS in any field
Language requirements
English language certificate:
IELTS 6.0 or TOEIC 750
Duolingo accepted: 95
ADMISSION PROCESS
1. Online Application
To apply for this programme, simply create your online account and application file and fill in all the required information and documents listed here.
Prior to submitting your online application, you will be asked to pay the non-refundable application fee of €100.
You can submit your application as soon as your application is complete and payment of application fee is made.
If your application is eligible, we will invite you to a motivation interview within a few days.
– Curriculum vitae
– Cover letter
– Copy of your last diploma or certificate of current schooling
– Language level certificates
– Photocopy of your passport or national identity card
– Letters of recommendation if you have some
2. Motivation interview
You will have the opportunity to express your motivation and ambition during a 20 to 30-minutes online interview. To ensure equal opportunities, this interview is a one-way online video interview, regardless of your nationality or place of residence, and can be conducted at your convenience within a period of 3 days.
During this interview, we encourage you to share your motivation but also your ambitions, experiences and expectations.
3. Deadlines
Applications are open until July 1st.
As we offer rolling admissions, we advise you to apply as soon as possible to have time to complete any visa procedures and to prepare for your arrival in France.
All students admitted to BSB will be considered eligible for a scholarship, 60% of which will be assigned by March 30.
Be sure to get your application in now!
FINANCING
Tuition fees for the MSc Luxury Management & Innovation are €14,000.
This “all inclusive” rate, guaranteed throughout your course, includes the following services:
The Hub: access to school support services, Career Booster, International Coaching, Wellness Center.
Campus and Learning Center access (open 6 days a week, 8:30 a.m. to 10 p.m. on weekdays)
BSB Alumni: Take advantage of the power of our network of over 16,000 graduates
Personal support: Optional catch-ups, e-learning support, group project tutoring
Field trips (travel and housing)
BSB MERIT-BASED SCHOLARSHIP
BSB offers over 60 scholarships from 25% to 50% reduction on the 1st year of studies for international talented students.
CAREERS
MSc Luxury Management & Innovation graduates will have the knowledge and know-how to occupy positions in the field of luxury marketing for national or international companies, such as: product/brand manager, market manager responsible for marketing, sales director, account manager, etc.
The BSB Career Centre helps you throughout your career to build your professional project and connects you with the BSB Alumni network as well as with potential recruiters of the sector.
93%
of our graduates found a job in less than 6 months
€41,000
average gross annual salary at 3 years
40%
of our graduates have a position with an international dimension
MEET OUR ALUMNI
Emma Valour
BSB’19
International retail and education assistant
Roger & Gallet
Julia Bouvier
BSB’18
Sales & Account Manager
Birchbox
Julia
BSB’12
Area Retail Manager
Dior
Cécile Lochard
BSB’97
Chief Sustainability Officer
Guerlain